OMONIYI, Imouokhome Ebun; OSASERE, Iyamu Gloria.
Social Media Influencer’s Credibility and Consumer Purchasing Behaviour in Benin City, Nigeria.
NIU Journal of Management Sciences, [S.l.], v. 12, n. 2, p. 95-106, juin 2026.
ISSN 3007-1895.
Disponible à l'adresse : >https://www.kampalajournals.ac.ug/ojs/index.php/NIUJMS/article/view/2510>. Date de consultation : 16 jui. 2026
doi: https://doi.org/10.58709/niujms.v12i2.2510.